The Client: Fossil Fuelers
The Brief: Fossil Fuelers Race and Create is a project borne from an assignment to increase the value of a dollar store toy to a toy a parent would invest ten dollars in. In order to accomplish this I repackaged the box and added an experiential component with a color mat and build-able elements for the Jurassic world.
![](https://cdn.myportfolio.com/c8639b95-cf8e-4de0-b93c-7e72ca7098e5/1ad0ead4-d494-4e12-bd50-de5b58397de6_rw_1920.jpg?h=182053108ff80eb5c1223203822802c1)
![](https://cdn.myportfolio.com/c8639b95-cf8e-4de0-b93c-7e72ca7098e5/ba0af3db-7a9f-441d-b190-ae9c6f9e7d91_rw_1920.jpg?h=084c9f2e5a59534fc357c736b4186efe)
![](https://cdn.myportfolio.com/c8639b95-cf8e-4de0-b93c-7e72ca7098e5/720e3ba8-535a-4adc-8a78-88de8474d16d_rw_1920.jpg?h=04b353fb43abff7980a965f6de950198)